Cluster management solution
Speak with an expert in the Cluster management solution product
Talk to an expert
Need
Identify the main customer clusters based on their TV behavior.
Approach
Develop profiles with hundreds of features for each customer. After conducting an in-depth correlation analysis, we applied centroid-based clustering to group the customers effectively.
Result
A server-side solution that ingests user profiles and applies enrichment and clustering processes to generate smart, easily navigable lists for customer base analysis.
Categories
Type
AI & Data Science
Need
Benefit
Business function
Industry
Telco, Media & Entertainment
, Advertising
, Utilities
, Publishers
, Finance
, Tourism & Events
, Education
, Retail Distribution
Business Model
Business Size
